Black Friday Sex Toy

There’s no greater test in patience these days than the Black Friday period. This year I saw sales starting over a month in advance, and whilst they are very tempting… we all know that stores save the best deals for last. So, if you’ve kept your cool till now and resisted the urge to start shopping, congratulations! And if not, well I can hardly blame you (but will silently judge you). Either way, the big week has now arrived, and it is time to finally release all of that pent up shopping energy and make the most of the biggest retail event of the year. As usual, there is no better time to buy sex toys, yet with so many stores and products out there, it can be quite tricky to figure out where to begin. But that’s why you have me, because once again I’ve put together the ultimate guide to the Best Black Friday Sex Toy Deals of 2024. Are you ready?

I’ll be updating this list regularly, so make sure to bookmark this page and check back often to see new deals in the lead-up to Black Friday and Cyber Monday. You can also follow me at my Bluesky and Instagram for live updates of all the best sales.

At A Glance

A quick overview of the very best deals.

Full List Of Deals

Lovehoney

Lovehoney is my favourite adult retailer and the only store I personally shop from. While they are a worldwide company, they have individual websites, warehouses and staff for different regions, allowing them to feel like a smaller local business. This is my top recommendation for those shopping within Australia and New Zealand, but those elsewhere may also find their prices superior to other stores, especially since the regions all have their own special offers that I don’t have the time to list here. They also own We-Vibe and Womanizer (my favourite brands), so will typically be the best place to buy these products outside of their own websites.

  • Worldwide
  • Up to 70% OFF!
  • US & Canada: EXTRA 15% OFF with code: GRACE15
  • UK: EXTRA 5% OFF with code: AFF-BLOGBFCM5
  • Ends 1/12

We-Vibe

We-Vibe are one of the most highly respected sex toy manufacturers around, and for good reason. They consistently provide excellent toys and set the bar for the industry, with hits such as the Tango X, Touch X, Nova 2, and Melt. Plus, they share a family with Womanizer, my favourite toy brand. Now, whilst the two have almost identical sales this year, We-Vibe take the cake by offering a further 10% OFF (although this excludes the new Womanizer Vibe & We-Vibe Wand 2). And considering many of Womanizer’s products are also sold at We-Vibe, this is actually the best place to shop for both. The downside is that Australia and New Zealand have been excluded from these sales, so if that’s where you’re located then head over to their parent company Lovehoney instead.

  • Available in the US, Canada, UK & Europe
  • Up to 50% OFF!
  • EXTRA 10% OFF with code: TAKE10
  • FREE We-Vibe Bond, Womanizer Premium Eco or Arcwave Voy on orders above £179 /  €199 / $200
  • Ends 29/11

Womanizer

In a very short span of time Womanizer have become my absolute favourite sex toy manufacturer. Specialising in (and the creator of) suction technology, they have a small range to keep things simple (and high quality), and what you pay for is what you get. I’ve reviewed almost all of their core products and highly recommend the DUO and Premium 2, but if you’re after something cheaper the Liberty is also brilliant. As I mentioned above, for those within the US, Canada, UK and Europe, the best place to buy most Womanizer products this year is We-Vibe, although there are still a few products you won’t be able to get there (such as the Wave and many older models), making this still a worthwhile deal. Those in Australia or New Zealand will need to shop at Lovehoney though.

  • Available in the US, Canada, UK & Europe
  • Up to 50% OFF!
  • FREE We-Vibe Bond, Womanizer Premium Eco or Arcwave Voy on orders above £179 /  €199 / $200
  • Ends 5/12 in Europe
  • Ends 9/12 in US

b-Vibe

b-Vibe are the butt plug specialists and this year they’re going all out. With up to 40% OFF bestsellers, up to 80% OFF the rest of their stock, and 120+ items $20 and under, this is one of the best sales you’ll find this year. My pick, of course, would be their Snug Plug range, which are my absolute favourite anal toys and a product I find myself recommending to people almost daily. Plus, for the first time b-Vibe have finally started shipping outside of the US, and whilst it is only to Canada it is still an improvement. 

Le Wand

Le Wand are the sister brand of b-Vibe and cater to a more “feminine” clientele. Mainly known for their massagers, they have recently expanded into making all sorts of other toys too, including clitoral vibrators, metal dildos and wand attachments. As with b-Vibe, they’ve gone all out with their sale, with up to 40% OFF bestsellers, 80% OFF sale items, and a bunch of free gifts, including the Rose suction stimulator with any wand massager purchase. Since mine has now died, this would be an easy sell for me, but once again shipping is only to the US and Canada.

  • US & Canada only
  • Up to 80% OFF!
  • FREE Rose with every wand purchase
  • FREE wand attachment when you buy two
  • Ends 2/12

Hot Octopuss

Hot Octopuss are one of my favourite manufacturers, with some of the best vibrators (and vibrations) in the industry. I still recommend their AMO and KURVE daily (which just won Best Sex Toy of 2024!), and their new PULSE QUEEN is a soon-to-be classic. To top things off, whilst they may be located in the UK, they have some of the most reasonable international shipping rates I’ve ever seen, with postage to Australia coming in at only $8.95 AUD. Plus, there must be an amount that qualifies even international orders for free shipping, because that’s what came up when I tested it! Only problem is it looks like stock is limited, so make sure to shop now to avoid missing out.

Lovense

Lovense merge sex and tech to create some of the most advanced toys on the market. So it’s no surprise that they’ve risen through the ranks over the last few years to become what I would now consider the most in-demand and beloved brand in the industry. This is mostly due to their fantastic phone application, Lovense Remote, which is miles ahead of every other sex toy app available, making this the brand for anyone looking to make the most of what adult products have to offer in 2024. Their sale is also one of the best this year, especially if you choose to take advantage of their bundle deal, which you really should.

  • US based, but ships worldwide
  • Up to 60% OFF!
  • 55% OFF when you buy 2+ toys
  • Ends 3/12

Uncover Creations

This year I’ve had the pleasure of working closely with Uncover Creations. So you might think me biased when I say that this is one of the best sex toy sales of the year. But think about it: so far they are the only brand offering a flat-rate of 30% OFF everything, rather than “up to X% off some things”. One of the best fantasy makers in the biz, I also own quite a few of their toys and consider their Tentacle Grinder IV to be the best there is. Also, I just really wanna know what that mystery gift is?!

Betty’s Toy Box

Whenever I can’t find a product at Lovehoney or Peepshow Toys, I know that Betty’s Toy Box will have it. A US retailer with a massive range, their “early bird” sale (which suggests this is just the start!) focuses on some of the industry’s biggest brands, and they also have daily deals that make signing up to their newsletter worthwhile. Although if you’re outside of the US, I would recommend looking elsewhere due to some very high shipping prices (for example it would be $92 AUD to ship a massager to me, eek!).

Tantus

I’m not convinced that this is Tantus’ full Black Friday sale. But for now it is still pretty damn good. Tantus POP is their ejaculating dildo range, and the collection (which is now a whopping 70% OFF!!) includes three great models and all the accessories you’ll need (including lube) to make the most of this style of toy. If you’ve ever thought about trying ejaculating toys, there’s never been a better time. My only note would be that international shipping is quite high at Tantus, making their store hard to recommend to those outside of the US. However, considering the savings you’ll be getting, and the fact that these toys are rarely stocked by retailers, you might still be best off here no matter where you’re located.

Yoni Pleasure Palace

Crystal sex toys continue to be a popular choice for many people, and if you’re looking to buy some within Australia then Yoni Pleasure Palace is a great choice. Not only do they have 45% OFF their best-selling range of crystals (making it their best deal ever), but they also sell heaps of other items such as glass wands, vibrators, and sex blankets. Everything here is so aesthetically pleasing, and so if you’re in Australia and looking to buy a gift for that special someone, I recommend choosing from this store.

Godemiche

Godemiche are one of my favourite independent makers. While their range of hand-made dildos are quite basic in shape, they specialise in beautiful and bold colours. Plus, with their expansion into grinders (and new designs launching especially for Black Friday), there’s never been a better time to shop Godemiche. Their early sale is already shaping up nicely, but here’s hoping for a pre-made inventory drop like last year too!

  • UK based, but ships worldwide
  • Up to 60% OFF!
  • 3 for 2 on custom Godemiche

Affiliate links have been used in this post.

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